Not even in Alpha yet? In other words you got some marketing spin. How very Cisco Systems of you. Yet, you've already priced your product, before you understand your development costs?

Lets redefine "upgrades" to mean expanded product line. As you broaden your line of product, I want to maintain my discount. Think of it as a Master Purchasing Agreement. A product expansion might be something like instant air. Of course, while you're tied up developing the water product, I could leapfrog you, and beat you to market on instant air... OkayIgottagobye!

Remember that "Instant Air" in Japan probably contains a product. With your borrowed Instant Air idea, I don't actually need to provide the air. You said it, the prodcution costs are neligible. Thus I'll kill them on margin as long as I can maintain volume. Sure they have a broader line of "flavors". I'll just have to market to a demographic that isn't as sophisticated. Use Walmart, Big K, and Target as my distribution chain.

My God, this is starting to sound like a "Intro To Basic Business Concepts, 101"